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Creative Works
Throughout my Marketing Communications degree, I have gravitated towards designing creative messages to best sell my ideas. A deep analysis of the media landscape at the time allowed me to identify unique selling points for my executions and use them to my advantage.
Following the 2021 AFL season - in-person attendance was at all-time lows due to Covid-19. The big idea 'Get Back to Big' offers a solution to increase crowd attendance at GWS home games.
A campaign constructed from Nikes' POV to promote the Brooklyn (broken land in Greek) Nets.
An interview-style series uncovering human interest stories of those at Ainslie Football Club.
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